Tiger benzin
Norwegian Esso, with origins in the US Standard Oil Company, have operated in Norway since 1893 and is thus the oldest of the oil companies in the country. Originally the company was founded in the early 1890s - by A/S Vestlandske Petroleum company based in Bergen and A/S Østlandske Petroleum company based in Christiania.
The two companies began to promote their gasoline with their own individual trademarks. Østlandske chose "Elephant", while Vestlandske used the "Tiger".
And it was the tiger mascot which came out on top, not only in Norway, but eventually also abroad. Who does not remember Esso's slogan, "Put a tiger in the tank" from the 1960s.
In 1999 Esso and Mobil merged to become Esso Norway AS. In 2005 there were approximately 330 Esso stations in this country.
Tiger benzin
Norwegian Esso, with origins in the US Standard Oil Company, have operated in Norway since 1893 and is thus the oldest of the oil companies in the country. Originally the company was founded in the early 1890s - by A/S Vestlandske Petroleum company based in Bergen and A/S Østlandske Petroleum company based in Christiania.
The two companies began to promote their gasoline with their own individual trademarks. Østlandske chose "Elephant", while Vestlandske used the "Tiger".
And it was the tiger mascot which came out on top, not only in Norway, but eventually also abroad. Who does not remember Esso's slogan, "Put a tiger in the tank" from the 1960s.
In 1999 Esso and Mobil merged to become Esso Norway AS. In 2005 there were approximately 330 Esso stations in this country.