kaivdijk
Seiko.
Seiko was the first brand in the world to introduce a commercially available quartz watch in 1969: the Seiko Astron 35SQ. This was revolutionary because it was much more accurate than mechanical watches and more affordable to produce on a large scale. This led to the so-called “Quartz Crisis” in the 1970s and 1980s, during which many traditional Swiss watchmakers were hit hard as quartz watches began to dominate the market.
Seiko.
Seiko was the first brand in the world to introduce a commercially available quartz watch in 1969: the Seiko Astron 35SQ. This was revolutionary because it was much more accurate than mechanical watches and more affordable to produce on a large scale. This led to the so-called “Quartz Crisis” in the 1970s and 1980s, during which many traditional Swiss watchmakers were hit hard as quartz watches began to dominate the market.