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Left Brain Right Brain Poster (paint-72dpi)

LEFT BRAIN- I am the left brain

I am a scientist. A mathematician.

I love the familiar, I categorize. I am accurate. Linear.

Analytical. Strategic. I am practical.

Always in control. A master of words and lenguage.

Realistic. I calculate ecuations and play with numbers.

I am order. I am logic.

I know exactly who I am.


RIGHT BRAIN- I am the right brain.

I am creativity, a free spirit. I am passion.

Yearning . Sensuality. I am the sound of the roaring laughter .

I am taste. The feeling of sand beneath bare feet.

I am movement. Vivid colors,

I am the urge to paint on an empty canvas,

I am boundless imagination. Art. Poetry. I sense. I feel.

I am everything I wanted to be.




REF: Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv created this new image campaign for Mercedes Benz Israel. Featuring a new advertising language, the campaign revolves around the two opposing parts of the brain that complement each other: the left side, responsible for logic and analysis and the creative and intuitive right side.


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Uploaded on January 30, 2012