This is one of the coolest ads that I've found in a long time. It's for Nalley's Red Seal Potato Chips, from the Denver Post, May 6, 1962.
Such an incredible looking package. And if the Squirrel isn't cool enough, how about that Fun Chef?
Nalley's is a brand from the Northwest. From what I've been able to gather, they are now part of Birdseye, but looks like they no longer make chips.
Does anyone know if the Squirrel had a name?
UPDATE Feb 26, 2011 -- The mascot is a chipmunk, not a squirrel, and his name is Chipper!