UMass Boston's Mentoring Matters Billboards
The University of Massachusetts Boston, in partnership with Boston’s Bridge to Excellence Mentoring Program and the BCYF Cleveland Community Center, has launched a new youth-driven billboard campaign promoting mentoring throughout Boston’s neighborhoods.

UMass Boston and the City of Boston wanted to give young people a chance to seriously think about who they want to be in the future – everything from a pilot to the president – while encouraging residents and local businesses to step up and mentor youth in their communities.

Middle school students who participate in the Boston's Bridge to Excellence mentoring program at the Cleveland Community Center created posters depicting their dream jobs, which UMass Boston’s community relations and graphic design teams combined into a billboard design. Clear Channel donated ten billboards across the city to showcase the work.

UMass Boston held an unveiling event March 7 at the corner of Geneva Avenue and Bowdoin Street.
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