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Gatorade Evoluciona: Cesar Cielo | by tsevis
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Gatorade Evoluciona: Cesar Cielo

A fractal mosaic portrait of the Brazilian professional swimmer and world recordman Cesar Cielo for Gatorade Evoluciona advertising campaign.


More about the Gatorade Evoluciona campaign.

Based on my studies on the African and Latin American pattern heritage.


Made for and in collaboration with TBWA\Chiat\Day Los Angeles for PepsiCo.

Special thanks to Doğan Dattilo, Jayanta Jenkins and all the TBWA team.


Best viewed large.

Attention: Big file. (10240 x 10752 pixels = 34.1" x 35.8" @ 300 ppi)


Alternately you can zoom in to the high res (110 megapixels) file with Microsoft ZoomIt.


This is a vector illustration made with custom developed scripts, hacks and lots of love, using my Mac, Studio Artist, the Adobe Creative Suite and good music.


See more:


The Gatorade Evoluciona Flickr set.


My African studies.


Brazilian mosaics and patterns.


My sport related illustrations.


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Taken on August 16, 2008