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WPA Gothic | by Stewf
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WPA Gothic

A FontStruction. Download for non-commercial use. Contact me if you want to use it for biz.


The Works Progress Administration (W.P.A.) was the largest agency of FDR's "New Deal", employing millions of people. Over 2,000 posters were produced by the W.P.A. to raise awareness and support the arts.


I have a lot of admiration for these posters and a style of sign painters' lettering (sometimes called “gas-pipe”) that was common in the U.S. during the 1930s-'40s. WPA Gothic gets much of its inspiration from this poster in particular. This FontStruction stays true to the sample’s simple letterforms, but the FontStruct grid does present a few limitations. For more refined typefaces in this style check out DDC Hardware, Futura Display, FF Moderne Gothics, Refrigerator, and MVB Solano Gothic by some of my favorite type designers, two of which (Van Bronkhorst and Parkinson) are East Bay natives.


WPA Gothic has a few alternate glyphs hanging out in the Extended Latin slots with more to come.


Read more about gas-pipe lettering, the related Braun logo, and more professional fonts in this style. »

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Taken on May 12, 2008