SEO Karma Stronger Than Negative SEO
Today I reviewed the keyword positions of a former client which has been refusing to pay their SEO project invoices. The arrow marks the day the contract ended. BIG drops in keyword positions afterwards.
Average Number of Keywords in Top 3 Positions During Contracted Project: 12
Current Number of Keywords in Top 3 Positions: 2
Totaling a 84% Drop in Keyword Position in Top 3 Positions.
Average Number of Keywords in Top 10 Positions During Contracted Project: 80
Current Number of Keyword in Top 10 Positions: 45
Totaling a 44% Drop in Keyword Position in Top 10 Positions.
Use of a Negative SEO Strategy was NOT required. It appears that the former client just keeps making one bad decision after the next.