So these guys are selling Sliced Mushrooms in a can, and in a bid to up-rate their brand image and sell more sliced mushrooms in cans they have put up a scary "sexy" lady on their van.
Alongside this they have used the slogan FUNGTASTIC!
I am reminded of the Bill Hicks bit with the naked women and the slogan "drink coke".
I could not write enough checks for these guys. Seriously.