Rock Creek Education Logo
Sensical Design created this logo for Rock Creek Education, a startup nonprofit that will advise state and district policy makers on education policy as well as work with middle school and high school math teachers on improving their teaching. David Wakelyn, founder of Rock Creek Education, suggested a design based on the historic Taft Bridge, which spans Rock Creek Park at Connecticut Avenue, near the organization's office. We proposed several options related to the bridge, its iconic barrel vaults and arches. Another key feature of the bridge is the stone lions that guard its approaches. One of those lions was kind enough to model for this colorful icon, which ended up being the selected design.
David Wakelyn, founder of Rock Creek Education, said, “Dan took my initial idea and created something better. He's easy to work with and willing to go back and forth as much as it takes to get the design right.” Sensical Design and Communication