I am sure the product mix and food sales at Ikea vary by country, but a unique feature of the Beijing store must be the way people hang out. People sleep on the beds, lounge on sofa's and have informal chats on the chairs. People read, nurse babies and eat lunch on the furniture. Its crowded and chaotic!
What is interesting is what is different about the Beijing outlet of the global chain British magazine Icon called the most influential in contemporary design. Ikea, with its Swedish style, and its finger on the global home furhishings zeitgist, makes a good case study of what Tyler Cowen calls creative destruction; the sometimes positive effects of a global cultural synthesis.