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An early 80s Dr Pepper, Unopened | by phlewght
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An early 80s Dr Pepper, Unopened

07-0222-1231

 

This was discovered during a stockroom rearrangement at my first JCPenney store in Bloomington, Indiana (opened in 1984, closed in 2004; I worked there from 1991 to 1995). When the store opened there had been a pizza party or some such thing for the associates who opened the store, an original store associate told me, and they had a bunch of cans of several kinds of pop (soda) at that party. This may have been the sole survivor, put aside by an associate for later consumption. Then it got buried in a shelving unit for 10 years.

 

I'm a little confused about age though, because that "Be a Pepper" slogan is from the late 70s. How long did Dr Pepper run that slogan in their ads, and on the cans? Was it really as late as 1984?

 

I'm a Pepper too

Even though I

Usually

Do the Dew

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Taken on February 22, 2007