Moleskine recipe journal city'super special edition
This year's best selling Moleskine products for us is definitely the Passions recipe journal! It has been our number one Moleskine product since Passions' launch. So we did a special edition to cross promote with our food division.
This also serves as a special product to commemorate our newest and first city'super store in Shanghai, China. In addition, we finally published our own cookbook after 2 years of production, everything seems to just fall into the right place at the right time. I'm so happy about making this happen.
More on Scription blog: scription.typepad.com/blog/2010/05/molesking-recipe-journ...