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feels like.

Since we are on the subject of design, 2 days ago I went and picked up some packages from Aramex. Two of the packages were paper samples from some paper suppliers I had emailed. Paper plays a very important role in design although not many appreciate it. In Kuwait its very difficult to find paper you really want, most of the paper in the market is cheap ass find it everywhere kind of paper with the only good papers either always out of stock or only on order. Try convincing a client why he has to wait 1 month for paper which to him looks like any other paper to arrive from England and cost him a bundle. They wont go for it, rarely at least. I ordered some samples from the suppliers Curtis and International Paper which I figured we could use at our agency. After getting the samples though I decided not to. Both sample packages from the suppliers were beautifully designed. The easy way out for them would have been to get all their papers, put them in a folder, mark the pages and mail them out. Thats not what they did though. The Curtis samples came in a rectangular bright orange semi transparent case the size of a small shoe-box. Inside this case there were 3 books in a bright pink, blue and green color. The covers are made of soft plastic and they are really amazing. The International Paper samples arrived in a box. When I opened the box there were 5 very trendy books inside. The whole thing resembles a DVD box set, a big one. Unlike Curtis, they used more light and pastel colors, a totally different style but very clean and really cool. I just couldn't take these packages to the office, so now they are sitting here next to me on my desk. These sample books are free of-course and I will now be ordering more from various other suppliers. I decided to shoot the curtis package since I liked what was written on it.. feels like. looks like. something like. quite like. maybe. definitely. really! I will be posting the full set of pictures of the packages on 248AM tomorrow, so check back there if you are interested.

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Uploaded on March 30, 2005