No Apple @ MacWorld?

Apple said this is its last year at MacWorld.

 

More startling: the last keynote will not be presented by Steve Jobs.

 

I remember a few years ago, we used to watch the Steve Jobs Keynotes live on the web, waiting with baited breath to see what that "One Last Thing" might be this time around. I specifically remember the one that introduced the iPod to the world. The Palm Pilot was the big thing then, and since Apple had done the Palm before Palm did the Palm (in the Newton), I assumed that the "Non-Mac" product they were unveiling would be a new Newton.

 

When they showed the iPod, I thought "Yea, that's cool and all, but who the hell is going to pay $499 for a damned walkman"?

 

And this is why I'm not a titan of industry.

 

Apple always told us to "Think Different". Well, things are going to be different in the world of Apple, to be sure. I sincerely hope that Steve Jobs' health has nothing to do with this decision, but I can't help but fear it's at least a part of it. If nothing else, it's a reminder that the heart and soul of the company won't always be there to shoulder the big Apple.

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Taken on December 17, 2008