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if the news is that important it will find me | by lynetter
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if the news is that important it will find me

I love this quote. It apparently was uttered in a focus group by a college student, and I find it really resonates to explain how the mechanics and attitudes via which people stay in touch are altering.


I first came across it via Matthew Ingram’s blog and he in turn found it in a NYT article. As Matthew says, the article “does a great job of describing how digital word of mouth…has become a dominant means of news delivery for young people in a way that I’m not sure old geezers like myself quite grasp”. In other words, as the NYT article puts it, people “are replacing the professional filter — reading The Washington Post, clicking on — with a social one”.


Original image thanks to Razorfrog via

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Uploaded on April 19, 2008