American magazine

Illustrated by Art Seiden

August 1951

  • Ward Jenkins 9y

    That is pretty interesting that the art director chose Seiden for this story. I love the combination of his cartoonish style and colors coupled with representational characters. Wish that we could see more of this style.

    Notice how he makes the characters stand out from the hay in the background by leaving white space around them.
  • Leif Peng 9y

    American was a Collier's Company magazine (along with Women's Home Companion and Coronet). Seiden did work for Collier's and Coronet so maybe his work was seen by the AD of American in those other publications (or maybe it was the same AD?) around the office...

    Whatever the case, Collier's took more risks with avant garde styles in general: Aurelius Battaglia, Jane Oliver, David Stone Martin, James Flora - all were regular contributors to Collier's . The Saturday Evening Post, which would have been Collier's most direct competition, was far more "mainstream".
  • r8r 9y

    I guess we have Picasso, Braque, Miro, Arp and Klee to thank for jolting illustration into new paths.
  • Leif Peng 9y

    Very much so, r8r. As well, the arrival of faster film allowed photographers in the 50's to start creating more sophisticated imagery. To survive the demise of a demand for realistic illustration, many artists experimented with technique and stylization.
  • Miguel Porto 9y

    The work of this guy is not only amazing, it's truly inspiring.

    Thanks for sharing, don't know how i would have seen his work in Spain if you weren't here.
  • Leif Peng 9y

    Thanks so much for that, stereotopffer! That's exactly what I hope to accomplish when I scan in these pieces, just like so many others here on Flickr who share their inspiring collections.

    If you are interested in reading a bit about Seiden's career, check out my blog
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Taken on July 27, 2006
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