Ken Dychtwald has focused on aging and the Boomer market for 30 years:
“Throughout most of history, people didn’t age.
“Not many people have seen the long term graph [below]. For 99% of human history, longevity was under 18.”
John Glenn, in response to a reporter’s question that his recent return to space was a stunt: “Just because I am 77 doesn’t mean that I don’t have dreams.”
Jody Holtzman, SVP of AARP:
“Only 25% of Boomers are financially prepared for retirement.
Biggest concerns for Boomers:
1) losing mind
2) restricted mobility
3) running out of money
60% of personal bankruptcies are due to a health crisis.
Survey: What is the one thing you would not give up?
* 50+ year olds: my car
• 18-49 year olds: my cell phone