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"And the most amazing thing is... I get paid for doing this!"
– Steve Martin
(Full Disclosure: we are investors and this post was paid for with a PPP t-shirt. =)
Recent disclosurepolicy.org press release: "Recent transparency bluster around PayPerPost, Walmart/Edelman and YouTube/lonelygirl15 are nothing new. There have been numerous cycles of transparency debate -- whether involving religious, political or financial bias -- since individuals had the freedom to publish their thoughts and creations online," said Ted Murphy, CEO of PayPerPost. "Although blogs are great for distributing opinions, news and debate, the blogosphere is currently the wild west of media. There are few standards regarding disclosure and transparency of message, creating a landscape that is difficult to navigate for bloggers and readers alike. For example, should Amazon dictate to their affiliates how to disclose payment for purchases resulting from an affiliate blogger's endorsement. DisclosurePolicy.org was created to provide a uniform disclosure mechanism as well as a central place to discuss the ongoing issues surrounding disclosure and transparency."
I’m going to give their Disclosure Policy Generator a spin…