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Flashy | by jimheid
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Kill your flash. Smash your flash. Embrace existing light.


They're phrases I've always used and fervently believed. I've written them in my books, I've preached them at seminars, I've scrawled them on bathroom walls.


And with good reason: there isn't a less-flattering light source than a camera's built-in strobe. It's directly adjacent to the lens, all but guaranteeing red-eye and other ugly eye reflections. Its position on the camera means your subjects will be illuminated straight-on, giving their faces a flat, unflattering look—and they'll probably have hideous shadows behind them.


If you want a photo to look like it was shot during a 1950s atomic bomb test, use your flash.


That was before. That was then. I've gone from a flash hater to a flash lover. From a flash smasher to a strobist.


What changed? I got a real flash.


I shot this photo of Sophie at point-blank range—about 18 inches away from her sweet silvery face. Try that with your camera's built-in flash, and you'll get an awful picture. You might even blind your dog.


What's the secret? Read more on my blog.


And Happy Furry Friday!

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Taken on November 28, 2006