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Virgin Mobile misappropriates likenesses | by jgarber
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Virgin Mobile misappropriates likenesses

Molly just twittered about this article, calling out Virgin Mobile's latest ad campaign, Are you with us or what?

 

Virgin Mobile (or their ad agency) used Creative Commons-licensed Flickr photos (in this case, Daniel's) to use in their campaign. As the article linked above points out (and Molly confirms), Virgin Mobile (or their ad agency) never obtained model releases from the people featured in this photo.

 

While the use of the photo itself is not a violation of Creative Commons, failing to obtain model releases from the individuals in the photo is an infringement of their rights. I'm guessing Virgin Mobile's got some legal action about to be sent their way.

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Uploaded on July 13, 2007