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franklin_gothic_condensed

Next scan of ye olde Letraset presstype. What's interesting about presstype, beyond its function, is that it gives us a view of type that we rarely see anymore: all the letters repeated, stacked up beside each other.

 

Viewed this way the personality of Franklin Gothic pops out: somewhat stern, a bit officious perhaps, even verging on martial!

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Uploaded on May 14, 2008