Privacy or Marketing Data

Erik and Jaap explain and demonstrate how the DOK library cards (and their system) operate. Again, similar to CDR, privacy is a little different here. DOK gathers lots of information about their users, and they use that data to make all kinds of decisions about services, programming, marketing, etc. They said they could tell how much cream a user puts in his/her coffee :-)

 

I later asked about the Dutch laws as they regard police seizure of this kind of information. The laws are similar to U.S. laws -- the police need to present a warrant before private data is handed over. DOK thinks about privacy a lot and tries to balance issues of user privacy with issues of how to best serve their users. In this vein, they periodically do "data dumps" of some of the user information. But some of the staff receive daily reports on what their users are doing.

813 views
0 faves
0 comments
Taken on September 4, 2008