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Kellogg's-Australia - Strawberry Pops - Nursery Rhyme Pin-Up - cereal box - 1979 | by JasonLiebig
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Kellogg's-Australia - Strawberry Pops - Nursery Rhyme Pin-Up - cereal box - 1979

Here's an absolutely wonderful Kellogg's Strawberry Pops box, featuring Jimbo the Elephant.

 

It's a non USA market box I've wanted for a long time, and I think it's one of the more stunning boxes in my collection. I was lucky to be able to make a trade for it just last week, and it arrived at my door today.

 

Up until about eighteen months ago, I'd never even heard of this odd, but compelling, Australian market Kellogg's brand.

 

After seeing it on a pal's Flickr (by way of his scans of a Kellogg's Annual Report), I put it on my want list. Here's a link to that image:

www.flickr.com/photos/emeraldtoys/4425945300/

 

So, I was delighted when a dealer turned up a new source of internal Kellogg's file copy items, from the Battle Creek, Michigan area (home of Kellogg's). This box, and others, must have been kept by an employee there, as record of what was being done at the overseas branches.

 

I'm so glad to be able to share this today.

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Taken on October 26, 2011