Fold out page from the catalog for Indelible Market
An amazing show by ESPO - Steve Powers, REAS - Todd James, and TWIST - Barry McGee held at the Institute of Contemporary Art, (ICA) Philadelphia as part of the Wall Power show in 2000. There were large-scale installations by all three artists and a convenience store/bodega was built in the gallery stocked with fake products - all with labels designed by the artists. It's one of my all-time favorite art shows. They put up versions of this show at Deitch Projects in NYC, at the Venice Biennial, and in Tokyo as well.
This page from the catalog shows the billboards that each artist painted in conjunction with the show, which were displayed in nearby areas. A neighborhood group was upset over them and the billboard by TWIST was stolen before the show even began. More info on the show here... www.icaphila.org/exhibitions/past/wallpower.php