Kit Kat ずんだ風味 (Zunda Flavour) 01
Seeing as how in Japanese "Kit Kat" is a phrase roughly translated as "Do your best!" or "Good luck!", it's fitting that a special bar would be released to help raise money for the Tohoku Disaster relief. Zunda Fumi (ずんだ風味), or Crushed Soybean Mochi flavour, is the regional Kit Kat speciality in the Tohoku area, previously only available there. But for a limited time, it's being offered throughout the country with 10円 from each sale going to the Japanese Red Cross Society.