One only need look at what's on the mind of CIOs these days (60% believe they should be directly driving growth and productivity) versus what they're well known for delivering on. Or perhaps more problematically, what their IT organizations are able to deliver on. Never in my two decades of experience in the IT world have I seen such a disparity between where the world is heading as a whole and the technology approach that many companies are using to run their businesses.
The issues are legion: There are at least five major "generational scale" changes to the computing landscape happening at about the same time: Delivery platforms are shifting (mobility, cloud, social), communication and collaboration channels are being reinvented (Web, mobile, social), the consumer world of technology is driving innovation, and data is opening up and exploding out of the proliferating apps, devices, and sensors that organizations are deploying or are connecting to (but alas, are often not engaging with.) And as you might expect, much or most of these topics are in back burner mode in many companies just now seeing the glimmerings of recovery from the downturn.
Moreover, workers are now demanding many of these innovations and expecting their organizations to provide something close in capability to what they can get nearly for free (or actually for free) on their own devices and networks. Managers and executives, albeit mostly on the business side, are typically pushing for 1) service delivery on next-generation mobile devices like the iPad, 2) much easier to use IT solutions, and 3) access to better, more collaborative and useful intranet capabilities.
The Disruptive Shifts: Calling Out Social Business Amongst Mobile, Cloud, Consumerization, and Big Data | Dachis Group Collaboratory
How IT Can Reclaim Social Relevance | InformationWeek
Social Business Strategy: The CIO Shortlist | Dachis Group Collaboratory
The Social Business Index | Dachis Group
Social Business By Design | Amazon Hardcover (John Wiley & Sons, 2012)