Apple iPod advertisement on Takeshita Street, in Harajuku, Tokyo.
Takeshita Street (竹下通り Takeshita-dōri?) is a pedestrian-only street lined with fashion boutiques, cafes and restaurants in Harajuku in Tokyo, Japan. Stores on Takeshita Street include major chains such as The Body Shop, but most of the businesses are small independent shops that carry an array of styles. The shops on this street are often a bellwether for broader fads, and some are known as "antenna shops" which manufacturers seed with prototypes for test-marketing.