The Noodle Landings
To celebrate the launch of Golden Wonder: The Nation's Noodle, Cow fitted 300 noodle pots with individual parachutes and dropped them from a vertigo-inducing 150 foot onto the waiting residents of Southsea, Portsmouth, below.

The scramble that ensued to get hold of them wasn’t just born out of warm, nostalgic feelings for an old British favourite - one pot contained £1000.

24 year old Southsea resident Tuan Anh Nguyen was the lucky winner who walked away with the cash, and of course, a Nation’s Noodle.

Press release:

Cow website:
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