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Anheuser-Busch buys share of RateBeer | by cizauskas
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Anheuser-Busch buys share of RateBeer

In a move unannounced in 2016, Anheuser-Busch InBev has purchased a minority stake in RateBeer —a highly regarded web-based crowd-powered beer-rating service— via ZX Ventures — a "global disruptive growth" investment company wholly owned by Anheuser-Busch InBev.

 

The official word of the sale, however, only came months later, on 2 June 2017.

 

Website Good Beer Hunting first broke the news, based on its investigative reporting. It was only at that point, that RateBeer and ZX Ventures obviously felt that they had no choice but to confirm the sale.

 

Despite protestations of non-interference, ZX Venture's influence over RateBeer will be a consideration in the minds of 'craft' beer drinkers. Moving forward, its impartiality will be in doubt.

 

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▶ Graphic via writer Steve Body at his blog, The Pour Fool.

▶ Uploaded by Yours For Good Fermentables.com.

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Uploaded on June 3, 2017