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After the AB-InBev/SABMiller merger. | by Thomas Cizauskas
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After the AB-InBev/SABMiller merger.

11 November 2015.


Tastes not so great; not so filling. AB InBev's purchase $107 billion of SABMiller —creating the world's largest brewing company, controlling 29% of the world's beer business— is about the African and Asian beer markets. America is an afterthought.


To forestall U.S. government antitrust concerns, SABMiller will sell its 58 percent stake in U.S.-based MillerCoors to Canada/U.S.-based Molson Coors for $12 billion. The deal includes worldwide rights to the Miller brand, and gives Molson Coors full control of Miller/Coors operations.

— Graphic via Wall Street Journal.


",i>AB InBev will gain large access to African markets via SABMiller's holdings there. It will expand its Asian reach, even though it will need to address regulatory issues in China, where SABMiller owns 49 percent of the Chinese beer Snow. China consumes nearly a quarter of the world's beer."

Seattle pi


One lesson: the American beer market is becoming less globally important.



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Uploaded on November 13, 2015