The United Nations Environment Program (UNEP) has been involved in incredible environmental outreach services since 1972. Though they do an amazing job on their own of educating curious world citizens through their extensive and detailed website and programs, various celebrities have volunteered to stand alongside them to support their cause.
Supermodel Gisele Bundchen, and Academy Award nominee, Don Cheadle have both been appointed as ambassadors for UNEP, exuding great effort to help bring awareness and support to the important work UNEP is doing.
Loyal Studios in Santa Monica was proud to lend its studio to Bundchen and Cheadle, having had previously worked with Cheadle on a commercial in January, 2011–co-produced by Loyal Studios owner, Bob Bekian.
Their relationship continued when Cheadle formally asked Bekian to co-produce a spot for UNEP. Bekian happily donated his Santa Monica facility and production services, equipment, and crew for the project in support of Cheadle and Bundchen, and their cause.
“The added bonus was working with Gisele.” Bekian states. “She is super cool, very down-to-earth, and genuinely a nice person.” The shoot ran flawlessly, and everyone enjoyed the experience of working with such incredibly talented and kind artists. “Our goal is to make professional production fun,” Bekian says, “and we want to do our part to help our world become a better place.”
The UNEP’s mission statement is, “To provide leadership and encourage partnership in caring for the environment by inspiring, informing, and enabling nations and peoples to improve their quality of life without compromising that of future generations.”
Gisele, Don Cheadle, and Loyal Studios are focused on putting the word out on the importance of caring about what we use our Earth for, while working in conjunction with our natural ecosystems to create a sustainable green economy.
To learn more about the UNEP, please visit their site at www.unep.org