Easy Rider Motorcycle - Harley-Davidson Museum
An icon of American cinema. The Easy Rider Motorcycle.
Easy Rider is a 1969 American road movie written by Peter Fonda, Dennis Hopper, Jack Nicholson and Terry Southern, produced by Fonda and directed by Hopper. It tells the story of two bikers (played by Fonda and Hopper) who travel through the American Southwest and South with the aim of achieving freedom. The success of Easy Rider helped spark the New Hollywood phase of filmmaking during the late sixties.
A landmark counterculture film, and a "touchstone for a generation" that "captured the national imagination", Easy Rider explores the societal landscape, issues, and tensions in the United States during the 1960s, such as the rise and fall of the hippie movement, drug use, and communal lifestyle. Easy Rider is legendary for its use of real drugs in its portrayal of marijuana and other substances.
The motorcycles for the film, based on hardtail frames and Panhead engines, were designed and built by chopper builders Cliff Vaughs and Ben Hardy, following ideas of Peter Fonda, and handled by Tex Hall and Dan Haggerty during shooting.
We visited relatives in Milwaukee and took time to visit the Harley-Davidson Museum.
Nearly 105 years in the making, the Harley-Davidson Museum, located near downtown Milwaukee, opened its doors to the public on Saturday, July 12, 2008. The 130,000-square-foot Museum adds a whole new dimension to the Harley-Davidson experience. Visitors will get a feel for the freedom, camaraderie and pride that Harley-Davidson riders experience every time they fire up their motorcycles.
Within the walls of the Harley-Davidson Museum you will find motorcycles and artifacts that tell the story of the Motor Company's rich history and heritage. Every gallery and exhibit is a testimony to the legendary bikes, the people who built them and, of course, every individual who ever felt their powerful rumble on a long stretch of asphalt.
At the H-D Museum you can:
Walk through exhibits that tell the stories of the extraordinary people, products, history and culture of Harley-Davidson. In addition to the fantastic motorcycle collection, stories are told through photographs, videos, apparel, rare documents and other artifacts.
Peek into a portion of the Archives never before open to the public, home to more than 450 motorcycles and thousands of artifacts the Archives team pulls from for exhibits.
Read the personalized messages created by individuals worldwide on the Living the Legend rivets, found on the Living the Legend walls and plazas.
Stroll around the 20 acre Museum site, enjoy the riverwalk or just sit back along the waterfront taking in the Milwaukee skyline.
Check out the unique Museum-inspired items at The Shop.
Examine the industrial architecture and attention to detail found both inside and outside the Museum's three buildings.
Harley-Davidson (NYSE: HOG, formerly HDI) (often abbreviated H-D or Harley) is an American motorcycle manufacturer. Founded in Milwaukee, Wisconsin during the first decade of the 20th century, it was one of two major American manufacturers to survive the Great Depression. Harley-Davidson also survived a media-accelerated negative image of motorcyclists, a period of poor quality control, and competition with Japanese manufacturers.
The company sells heavyweight (over 750 cc) motorcycles designed for cruising on the highway. Harley-Davidson motorcycles (popularly known as "Harleys") have a distinctive design and exhaust note. They are especially noted for the tradition of heavy customization that gave rise to the chopper-style of motorcycle. Except for the modern VRSC model family, current Harley-Davidson motorcycles reflect the styles of classic Harley designs. Harley-Davidson's attempts to establish itself in the light motorcycle market have met with limited success and have largely been abandoned since the 1978 sale of its Italian Aermacchi subsidiary.
Harley-Davidson sustains a loyal brand community which keeps active through clubs, events, and a museum. Licensing of the Harley-Davidson logo accounts for almost 5% of the company's net revenue.