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ADAC PrintAD | by adrian.vogel
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ADAC PrintAD

Here you see my idea of a "don't drink and drive"-campaign for the ADAC (German Automobil Club).

The visual is supposed to communicate the following: You may drink - you may drive but don't do it in combination.

The Copy says: "In favor for your alcohol you may give up the driving licence.

(this is a student work)

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Taken on December 13, 2007