$14,99 "Je Suis Charlie" T-Shirt Made In China: COMMODIFICATION after political recuperation
PRICE S14,9 - after political RECUPERATION comes COMMODIFICATION (1) & COMMERCIALISATION
Text taken from T-Hirt selling web-site on 12/1/2015 (2):
"Prod. No.: TSHIRT_3984 The Je Suis Charlie t-shirt is a statement used by supporters of free speech against the 7 January 2015 massacre in which 12 people were killed at the offices of satirical newspaper Charlie Hebdo in Paris. The statement on the Je Suis Charlie t-shirt is French for “I am Charlie” and identifies the wearer with those who were killed at the Charlie Hebdo shooting, and by extension for freedom of speech and resistance to armed threats. Some journalists embraced the expression of the Je Suis Charlie t-shirt as a rallying cry for the freedom of self-expression. The statement originated when the website of Charlie Hebdo went offline shortly after the shooting, and when it returned it bore the legend “Je Suis Charlie” on a black background."
What are all those workers in sweatshops all over the world thinking when they are producing such products with texts, images and slogans, hey may even not be able to read and if they can read and understand them, these slogans are a denial of their working conditions.
The Marxist term for that situation = ALLIENATION (3)
Flickr is a medium for a single image on one page, so not a good place for comparative visual argumentation; so several of the historical association one could have with the replicated sloganism of "Je Suis Charlie"... can not be displayed on the same page with visual materials. Thus this text annotation: ....when it comes to crowds all carrying the same attribute I do remember the pictures of the Cultural Revolution in China with mass demonstration with youngsters (mobilised by Mao against his political opponents) all holding up 'the little red book' or all holding up 'a placard on a stick wit the portrait of Mao'; there are many examples of such mass-demonstrations, ceremonies of state enforced 'unity' during the whole epoch of party communist rule in what in the West was labeled as the East Block, behind the Iron Curtain. Commodification of images of rebels also, like a few variations of romanticised depictions of the face with beard and barrette of Che Guevara, mass produced till this very day, on T-shirts and especially bags... A fully decontextualised saint like depiction of Che as a liberator, Che as a rebel against the existing order, while the man himself - for those who have the time to study history beyond the pale - was a merciless leader, not hesitating to shoot his compatriots when they failed to obey order, involved in disastrous Cuban interventions in civil war situations in Africa and ending his life after being betrayed by Bolivian peasants, the same one he tried to 'free' (just read again the full edition of his Bolivian Diary to get a good understanding). Massification of protest can of course be found with same ease on the right side of the political spectrum and there are often resemblances between the two.
For further detailing of the mass-psychology of 'Je Suis Charlie' see my other commented news-tableau:
""Je Suis Charlie" The I AM has turned into I FOLLOW - protest canalised"
(1) "Commodification is the transformation of goods and services, as well as ideas or other entities that normally may not be considered goods, into a commodity (in the Marxist sense of the word)." [Wikipedia]
(2) This is just one of many commercialisations of "Je Suis Charlie" on T-shirts... some internet Charlie-dealers even bluntly propose that one 'supports Charlie' by buying there product:
The first commercial twitter message I could trace on 'Je Suis Charlie'T-shirts is this one I have made a screen-shot for my database and posterity:
Je Suis Charlie - I am Charlie Natural Tshirt
0 replies 0 retweets 0 favorites
10:47 PM - 7 Jan 2015
Next in-line comes one that has a link to Amazon:
Tu peux déjà acheté ton tshirt #JeSuisCharlie sur Amazon via Toptshirt ... www.amazon.fr/T-shirt-suis-charlie-couleur-taille/dp/B00R... …
11:08 PM - 7 Jan 2015
Well here are some more example for writing the history of greed, but not all, like a genuine early example in this school-girl tweet one day after the massacre, when wearing the slogan was still an indiviudal act:
la prof d'anglais avait un papier collé #JesuisCharlie sur son tshirt elle est vraiment bien cette prof
7:20 PM - 8 Jan 2015
TWEET SHIRT @TWEETSHIRT1 19 Sep 2012
#Mahomet #CHARLIEHEBDO 75 000 ex vendus , le tshirt
Катя Сидорова @Qiiuahave Jan 10
Corporate Togs Group @corporatetogs Jan 8
#CharlieHebdo #jesuischarlie #Paris #Protest Tshirt available www.ebay.co.uk/itm/Je-Suis-Charlie-HEBDO-T-Shirt-TShirt-A... …
#OneRevolt supports #charliehebdo
This twitter message shows a picture of a T-shirt with a bog butterfly and below the slogan... in total disrespect of the disrespectful satire of Charlie Hebdo... it goes all well when there are just the 3 words, but added imagery immediately lays bare the lame wit and commercialism of the designers:
@turncoatblues makes a powerful statement with his latest creation #jesuischarlie
“@_Miraage: J'crois je vais commencer à bicrave des Tshirt "Je suis Charlie". Ou comment devenir millionnaire en 1 semaine.” ptdr jpp de toi
Je Suis Charlie (Alternate Design) by LandoDesign Euro 17,05
This one even paid Google advertisement to show this text with the search terms "jesuis charlie" + "t-shirt" and they do have coffe-cups, underpanties and caps with the slogan available:
Je suis CharIie Teeshirt
Soutenez le mouvement en portant le
Teeshirt Je suis CharIie
Now I do get overwhelmed with the JE SUIS CHARLIE tsunami and will cite just one newspaper commentary on the phenomenon from the other side of the globe:
"Paris (AFP) - Products with the "Je Suis Charlie" logo, from t-shirts to kitchen aprons, are being sold widely online, presenting a moral quandary for ecommerce stores after this week's deadly attacks in Paris. // In the wake of the hostage crisis and massacre, "Je Suis Charlie" (I Am Charlie) has become a rallying cry, chanted in solidarity with the victims and tweeted millions of times as a hashtag. // But there have also been those apparently seeking to profit, offering stickers, mugs, hats -- you name it -- with the "Je Suis Charlie" logo for sale. // Some have promised not to take advantage and donate their share of commissions, including to Charlie Hebdo, the Paris satirical newspaper attacked by Islamist gunmen on Wednesday. // Amazon's French site, Amazon.fr, has pledged to do just that, with "Je Suis Charlie" stickers among its top sellers in their category. Some such stickers are listed for as much as 14.99 euros ($18). // A black kitchen apron with "Je Suis Charlie" written in white was on sale for 25.50 euros -- one size fits all, made of 65 percent polyester and 35 percent cotton. // "Amazon.fr will transfer commissions that would be received on the sale of products proposed on its marketplace by third-party merchants using 'Je Suis Charlie' to Charlie Hebdo magazine," the company said. // It also pledged to pull from its site products that violate its rules. // eBay, where copies of issues of the weekly were drawing bids of more than 70,000 euros within hours after Wednesday's attack on the paper, has promised to do the same. // Other products being sold on eBay included "Je Suis Charlie" badges, mugs and keychains at the price of a few euros or more. // - 'Shame on you' - //A number of sites pulled products from their online stores after criticism from Internet users."
(3) "Alienation is the systemic result of living in a socially stratified society, because being a mechanistic part of a social class alienates a person from his and her humanity." [Wikipedia]