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Fortune Brainstorm Green 2013 | by Fortune Live Media
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Fortune Brainstorm Green 2013

Tuesday, April 30, 2013


Solar: How do we scale solar to be on 50% of the roofs in the US by 2018?

Presented by Panasonic

Plummeting panel and balance-of-system costs are making solar electricity increasingly competitive with carbon-intensive alternatives. However, the overall pace of adoption in the U.S. is still slow. This working session will explore practical breakthroughs to installing solar on 50% of U.S. rooftops by 2015. Using rapid prototyping in small groups, participants will work together to find solutions and then participate in the identified actions to accelerate progress.



David Crane, President and CEO, NRG Energy

Ed Fenster, Co-founder, Sunrun

Andy Karsner, Executive Chairman and Founder, Manifest Energy

Danny Kennedy, Founder and President, Sungevity

Nat Kreamer, President and CEO, Clean Power Finance

Paul Nahi, Chief Executive Officer, Enphase Energy

Richard O’Day, Managing Director, Global Market Solutions Group, Credit Suisse

Billy Parish, Founder and President, Solar Mosaic

Naimish Patel, Chief Executive Officer, Gridco Systems

Laura Spanjian, Sustainability Director, City of Houston

Howard Wenger, President, Regions, SunPower Corp

Ray Wood, Managing Director, Head, U.S. Power and Renewables Group, Bank of America Merrill Lynch


Facilitator: Jib Ellison, Founder and CEO, Blu Skye Consulting


Photograph by Stuart Isett/Fortune Brainstorm Green

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Taken on April 30, 2013