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Michael Gericke

A.You are starting up a new company. The company makes a product or offers a service. It will need a logo. Then it will need some advertising materials, as well as a letterhead, brochure, business card, etc. Which graphic designer would you hire and why?


I would say Michael Gericke would be my first pick for a graphic designer because after reviewing his work I was impressed with his creativeness and ingenuity, when designing his projects Michael Gericke rarely worked alone but almost every time was the head designer. I feel as though the two designs of his I submitted shows just how brilliant his work and leadership skills are.


With his design, service, and contribution Michael Gericke was honored by the American Institute of Architect and was award the Harry B Rutkins. His design was marketed though posters and graphical designs. Now with Michaels super bowl logo he designed it with Don Bildeau and Jed Skillins and in the process made the statement “a departure from the Roman numerals primarily featured in past Super Bowl logos, a bold symbol that celebrates the coming together of the champions of the A.F.C. and N.F.C. Their two overlapping helmets, in the N.F.L.’s colors, embed a football within the center of the design. The ball rests on the 50-yard line, creating the game’s iconic trophy”, I couldn’t explain it any better than the creators myself.


Within Michaels Gerickes pieces I seen a lot of creativeness to where I could give him a general description as to what I was looking in my logo or just give him a generic idea and I would feel freely to let him run away with it and allow him to use his experience to come up with something all on his own.


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Taken on March 13, 2011