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British Overseas Airways Corporation - BOAC luggage and address label, c1960 | by mikeyashworth
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British Overseas Airways Corporation - BOAC luggage and address label, c1960

BOAC were, before merger with British European Airways to form British Airways, the UK's long distance carrier - this luggage label uses the coat of arms rather than the usual 'Speedbird' logo. The typeface is 'Cyclone" or "Fanfare Bold Italic Titling No.2", BOAC's corporate typeface.

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Taken on August 14, 2010