+ Designer / UX / IxD / Photographer / Foodie / Gay / Geek
+ Facebook / FriendFeed / Flickr / Instagram / Kik / LinkedIn / SoundCloud / Tumblr / Twitter / Vimeo / YouTube / … @seeminglee
+ Motto: Crazyisgood
+ s@sml8.it

Synergy of Business = Design + Technology + Marketing Strategy

See-ming Lee 李思明 SML is the Executive Director of SML Universe Limited, a company based in Hong Kong with a focus in interactive media. See-ming combines his unique skill sets as both a designer and a technologist to help international Fortune 500 companies with their websites, advertising campaigns, interactive installations and interactive prototypes.

After graduating from Yale University in 1999, See-ming moved to New York and started working as Designer (1999-2000) for IconNicholson / LBi International. He became the first cross-competency employee in the company’s history worldwide, and was promoted as Senior Designer and Senior Interface Engineer (2000-2002), and as Art Director and Senior Interface Engineer (2002-2008). With the desire to gain experience working for startups in preparation to open his own business, See-ming joined Massify as Design Director (2008) and afterwards as Chief Creative Officer (2009-2011) for Art.sy. In 2012, he moved to Hong Kong and established his own consultancy firm.

See-ming’s projects have been featured in The Associated Press, BBC, Business Week, CBC, CNet, CNN, Forbes, International Herald Tribune, New York Times, Red Herring, ReadWriteWeb, Reuters, USA Today, Vanity Fair, Washington Post and Yahoo! His projects have also been recognized in multiple international design and technology awards including the prestigious Omni Intermedia Awards, One Show Interactive awards, WWW Health Awards, WMA Web Awards and Graphis Interactive Annuals. Past clients include Bank of America, Bristol-Myers Squibb, British Airways, David's Bridal, EMI Music Publishing, IBM, IconMedialab, Prada, Regus Group, MasterCard Advisors, MasterCard International, McKinsey & Company, Morgan Stanley, WebMD, Ziff Davis Media, and Yale University.

See-ming holds a B.A. in fine art with a concentration in graphic design from Yale University.

Professional Affiliation: AIGA, IxDA.

Almost everything unless otherwise noted on SML Flickr is licensed under a Creative Commons Attribution 3.0 Unported License (CCBY) by See-ming Lee.

This means that you are free to copy, distribute and transmit the work and to remix (adapt the work) for both commercial or non-commercial usage; and you must attribute the work (but not in any way that suggests that I endorse you or your use of the work). I am always interested to hear where my stuff end up, so if you do use my images, leave a comment or send me an email.

If you are interested in licensing without attribution, please email me directly at s@sml8.it

SML Setup (Collection)

Canon EOS 6D (Photos)
Canon EOS 7D (Photos)
Canon EOS 10D (Photos / Most Interesting)
Canon EOS 100 (Photos)
Canon EOS M (Photos)
Canon G2 (Photos)
Canon G12 (Photos)
Canon SD850IS (Photos)

Canon EF 17-40mm f/4L USM (Most Interesting)
Canon EF 24-70mm f/2.8L USM (Photos / Most Interesting)
Canon EF 70-200mm f/4L USM (Most Interesting)
Canon EF 100-400mm f/4.5-5.6L IS USM (Photos)
Canon EF 100mm f/2.8 Macro USM (Most Interesting)
Canon EF 28-135mm f/3.5-5.6 IS USM (Most Interesting)
Canon EF 50mm f/1.4 (Most Interesting)
Canon EF 1.4x Extender III

Apple iPad 3 (Photos)
Apple iPhone 5 (Photos)
LG-e400 (Photos)
Sony Mavica FD-7 (Photos)

Canon Macro Twin Lite MT-24EX (Most Interesting)
Canon Speedlite 580EX (Most Interesting)
Canon Speedlite 430EX (Most Interesting)
Canon Speedlite Transmitter ST-E2 (Most Interesting)
Canon Timer Remote Controller TC-80N3

Manfrotto 3021BPRO Tripod Legs (B+H)
Manfrotto 303SPH pano head
Manfrotto 680B (3249B) Compact Monopod (B+H)
Manfrotto 484RC2 Mini Ballhead (B+H)
Manfrotto 3030 3-Way Pan/Tilt Head (B+H)

+ SML seeminglee.com
+ SML Pro Blog blog.seeminglee.com
+ SML Photo Blog photoblog.seeminglee.com
+ SML Gay Blog gayblog.seeminglee.com
+ SML Wiki wiki.seeminglee.com

SML Network
+ SML Amazon sml8.it/smlamazon
+ SML Delicious delicious.com/seeminglee
+ SML Facebook facebook.com/seeminglee
+ SML FFFFOUND ffffound.com/home/seeminglee/found/
+ SML FriendFeed friendfeed.com/seeminglee
+ SML Flickr flickr.com/seeminglee
+ SML Github github.com/seeminglee
+ SML Google+ sml8.it/smlplus
+ SML LinkedIn www.linkedin.com/in/seeminglee
+ SML Pinterest pinterest.com/seeminglee
+ SML Quora quora.com/See-Ming-Lee
+ SML SoundCloud soundcloud.com/seeminglee
+ SML Twitter twitter.com/seeminglee
+ SML Vimeo vimeo.com/seeminglee
+ SML YouTube youtube.com/seeminglee

SML Photography
+ SML Photography Blog photoblog.seeminglee.com
+ SML Photography Facebook facebook.com/sml8photography
+ SML Photography Twitter twitter.com/sml_photography

SML Universe
+ SML Universe smluniverse.com
+ SML Universe (org) smluniverse.org

SML Universe Network
+ Crazyisgood crazyisgood.com
+ Crazyisgood Facebook Group facebook.com/group.php?gid=271016254766
+ Crazyisgood Facebook Pages facebook.com/pages/CrazyIsGood/299642426132
+ Crazyisgood Flickr Group flickr.com/groups/crazyisgood
+ Crazyisgood FriendFeed friendfeed.com/crazyisgood
+ Crazyisgood SoundCloud Group soundcloud.com/groups/crazyisgood
+ Crazyisgood Twitter twitter.com/crazy_is_good
+ Crazyisgood Vimeo Group vimeo.com/groups/crazyisgood
+ Life Celebrates Diversity Flickr Group flickr.com/groups/diversity
+ Life Celebrates Diversity Twitter twitter.com/lifecelebrates
+ SML BioBot Foursquare foursquare.com/smlbiobot
+ SML BioBot Twitter twitter.com/smlbiobot
+ SML BW Flickr Group flickr.com/groups/smlbw
+ SML BW Twitter twitter.com/smlbw
+ SML Dogs Flickr Group flickr.com/groups/smldogs
+ SML Dogs Twitter twitter.com/smldogs
+ SML FFFFOUND Twitter twitter.com/smlffffound
+ SML Fine Art smlfineart.org
+ SML Fine Art Flickr Group flickr.com/groups/smlfineart
+ SML Fine Art Pinterest pinterest.com/smlfineart
+ SML Fine Art Twitter twitter.com/smlfineart
+ SML Flickr Twitter twitter.com/smlflickr
+ SML Graphic Design Flickr Group flickr.com/groups/smlgraphicdesign
+ SML Graphic Design Twitter twitter.com/smlgfxdesign
+ SML Information Design Flickr Group flickr.com/smlinformationdesign
+ SML Information Design Twitter twitter.com/smlinfodesign
+ SML Interaction Desgin Twitter twitter.com/smlixd
+ SML Interaction Design Flickr Group flickr.com/groups/smlinteractiondesign
+ SML Men Flickr Group flickr.com/groups/smlmen
+ SML Men Twitter twitter.com/smldogs
+ SML Music Twitter twitter.com/smlmusic
+ SML Photography Twitter twitter.com/sml_photography
+ SML Universe Foursquare foursquare.com/smluniverse
+ SML Universe Pinterest pinterest.com/smluniverse
+ SML Universe Vimeo vimeo.com/smlchannel
+ SML Universe YouTube youtube.com/smluniverse
+ SML Viz Flickr Group flickr.com/groups/smlviz
+ SML Viz Twitter twitter.com/smlviz
+ SML8IT www.sml8.it
+ SML8IT Twitter twitter.com/sml8it

Photos of See-ming Lee 李思明 SML (757)

See-ming Lee 李思明 SML's favorite photos from other Flickr members (12,845)

Following (3,593)

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Galleries (77)

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Testimonials (8)

  • view profile

    wim-international says:

    "he is good in the word!"

    3rd April, 2010

  • view profile

    sean808080 says:

    "amazing at pushing the limits of tools most of take for granted. just watch and learn."

    16th January, 2010

  • view profile

    Sam Rodriguez says:

    "you are one awesome artist!"

    6th October, 2009

  • view profile

    wordster1028 says:

    "Thoughtful, challenging, always engaging. One of the most prolific and stimulating artists I've encountered on Flickr. The scope of his imagination is a joy to encounter."

    14th September, 2009

  • view profile

    RedandJonny says:

    A beautiful genius."

    25th August, 2009

  • view profile


    "Such a great photographer."

    24th February, 2009

  • view profile

    plazamsterdam says:

    "great shots of a great world :-)"

    22nd July, 2007

  • view profile

    baywatching2002 says:

    "See Ming is a really cool guy on the cutting edge of all things digital.
    He is a rising Star !"

    7th July, 2007

See-ming Lee
February 2006
Hong Kong SAR
Hong Kong SAR, China
I am:
Male and Single
Design / Interactive
See-ming Lee / SML Photography
seeminglee [at] aya.yale.edu
Yahoo! IM:
MSN Messenger:
seeminglee [at] live.com