Artists Statement

I have for a long time been attracted to the simplistic beauty that I find in ordinary, everyday things. The kinds of things that most people would ignore. Things that are often hiding in plain sight. In many cases, things that are on the verge of going away. It is these mostly overlooked subjects that provide my inspiration and fuel my creativity. The goal of my work, in short, is to try to draw the attention of the viewer to the beauty of these subjects for reasons that, at times, may not be obvious to them. The work centers itself on the man-altered environment and takes many forms. The images ask questions but stop short of making judgments, leaving it up to the viewer to decide. I take a minimalist and democratic approach to the work with no part of the composition being more important than any other. I approach my subjects as if I was from very far away and seeing them for the first time…a cultural anthropologist of sorts. While people are rarely seen in the photographs, there is no doubt of the impact they have had.

The artists that have mostly influenced my work are those that are closely aligned with the New Topographics movement of the 1970’s.

The work is all done digitally, using a 35mm camera. In processing the images, special care is taken to give them a muted appearance, in line with the subject matter being documented.

I heard William Eggleston once proclaim, “I am at war with the obvious”. For me, that about sums it up.

Norman A. Powell
June 29, 2014

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  • Bakers Sunday Night Cruise by Norm Powell (napowell30d)

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Norm Powell
April 2009
London, Ontario
Novi, Michigan, USA
I am:
Male and Taken
norm powell | photography