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thebruce0 ADMIN February 27, 2008
Post photos and sightings here!See discussion topics below for latest info, references, links, summaries, etc.Latest official news:

(Feb 25, 2008)
New OBAY ads have appeared - confirming the ads' product: ontariocolleges.ca
(Official campaign site)

Group Description

Controversial? Genius? Contrversial and mysterious ads for "Obay" popped up for a few weeks in bus shelters and streetcars and various other banner locations through February. Have you seen them? Post your photos here! (other ads not yet pooled here, search)

If you've got photos or news related to this viral marketing campaign, please post in the forums... It's already being discussed and reported at numerous places over the net...

As of February 25, the official campaigner has been revealed in the 2nd part to viral campaign - new ads specifically advertising OntarioColleges.ca.

Here's the Official campaign site

Additional Info

  • Accepted content types: Photos, Videos, Images, Art, Screenshots
  • Accepted safety levels: Safe
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