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Group Description

Remember the freedom your two-wheeler gave you when you were a kid? How free you felt while cruising around the neighborhood with your friends? Freewheelin captures that feeling and gives you an opportunity to do something about your own health and the health of the world around you.

Freewheelin is a unique bike sharing program that incorporates the ideals of health, environmental conservation and community. The embodiment of sustainability, freewheelin allows you to track your bicycle usage so you know how your health and the environment benefits from your ride. What was your carbon offset? How many calories did you burn?

A first of its kind partnership among a municipality, bike industry leaders and a Fortune 100 company, freewheelin was developed by Humana’s Innovation Center, an internal think tank that develops creative ways to improve peoples’ physical fitness, emotional health and environmental awareness. Freewheelin connects personal health with environmental preservation and appeals to anyone who is looking to get a little extra exercise, go from point a to point b or catch up with friends.

Visit Freewheelin at its public launch(es) at the Democratic and Republican National Conventions in Denver, CO and St. Paul, MN

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