IBOQX is a state of the art interactive polling and survey technology which features questions as engaging magazine-style content. The HTML5 implementation is engineered for all screens: iPad, iPhone, traditional ad units, and more. Furthermore, IBOQX is completely customizable through a WYSIWYG editor. StudioE9 planned, designed, and built the complete architecture utilizing the latest HTML5 features such as inline video and audio. Merging traditional rigorous polling standards, innovations in social networking, and compelling design resulted in a powerful and highly effective tool positioned to transform the industry.