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Teaching the World to Read | by Sensical
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Teaching the World to Read

An eight-page brochure for the International Development division of the International Reading Association, a nonprofit that coordinates literacy programs in developing countries worldwide. They needed a leave-behind aimed primarily at potential donors and non-governmental organizations describing what the division does, and why its work is important. We came up with the eight-page brochure below, just in time for a big conference in Africa. After the conference, Jim Wile, the International Development Director, said, “We blew them away with our snazzy brochure. The images really communicated. I gave a presentation at a university and just talked them through the brochure. You made us look good.”

 

Sensical Design and Communication

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Taken on August 16, 2003