FOSCO MARAINI by A.A.
In my previous flickrlife there's a group entitled to FOSCO MARAINI (15.11.1912 - 8.6.2004), a great friend and the latest of the Italian Renaissance men (www.foscomaraini.net).
Now that I did a mess with my account, I'll try to re-organise it once again.
For the moment, this photo (taken from a Fosco's British relative teaching in a famous Japanese university) is to add
something new to the story.
The picture will be included in a book of an Italian bonsai sensei.
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Uploaded on Dec 1, 2007
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PHIL-O-CAP® or ONE DAY YOU'LL USE IT WHEREVER YOU ARE
Last year, in June, I was in Japan. Just left the temple of Kosai-ji near Toyota in Chiba-ken and driving on the expressway to Tokyo. With my young friend Alessandro who is for me and my wife like an elder son of our two sons. We stopped at a service area to make gasoline and to buy something to drink. On impulse I bought some bottles and one catched my (professional) attention because the cap was made of two colours. But I didn't pay such a great contemplation, just a sight. When I opened it in the car, I guessed suddenly was something different. As a matter of fact as soon as I twisted the cap, a certain amount of green tea powder felt down in the water. Sadly the powder was anticipated from a small piece of plastic belonging to the system.
You have to know that I was thinking to a solution like that since many years. A little bit seriously and a little bit like a game. The idea was provoked from our son Teti: "ehi daddy, with your waters, can't you do something to help the poor children in the world?". A good challenge, isn't it?. So, in 1995, starting from a famous and historical italian medicine for kids (a vits supplement) I used when I was a child, I began to spend a little time over that question.
When I saw the Japanese closure, I realised how to make my idea.
I came back to Italy and on the plane, more or less flying over the Baltic Sea, I sketched a design of my special closure.
Then I went to visit a friend of mine who is also our caps supplier and I asked to him if it was possible to make a project based on my idea. I think that, at the beginning, he thought I was mad just a little enough. But in a month he met the general manager of the first italian group for waters and beverages who was looking for something like my cap.
Months have flown away.
A first standard (that one shown in the pic) is ready. Within a few days we'll have its version #9 (like the Beatles song of revolution...).
But we have two more standard which are quite ready.
As business, I think we know what to do and where to go, but the poor children I didn't find yet a solution.
We're not keen in the milk preparation (if milk could be the right product; but we are keen for vits or food supplements).
I know I have 12 - twelve grams of powder which should be enough to give a kid 250 or 500 cc. of clean, safe and good water. Added with something good for their health.
Be quiet: it's NOT a project of selling caps in Africa, in Cambodia or in Bolivia.
Caps will be sold to the rich western and asian consumers.
I do not know exactly, but I think we could destine 1 cap every 10 to let our son know that his daddy he's not just a business man.
Anybody have an idea about what it's necessary as beverages for those children?
Please, do not hesitate to copy this message and ask to your friends.
I do hope that one day, as soon as possible, we could announce we're doing something more for our brothers and sisters of any colour of skin or religion or country.
Thank you.
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Uploaded on Oct 21, 2007
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Logo 1
La ricerca è per trovare un logo 'onomatopeico', di gusto giapponese (perché mi piace...), semplice da visualizzare e da ricordare. Facile da usare e da stampare.
Le idee sono queste.
Il primo è molto vicino al concetto del tappo: un preparato in polvere che viene mixato una volta che è finito nell'acqua delal bottiglia sottostante.
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Uploaded on Oct 21, 2007
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Logo 2
La ricerca è per trovare un logo 'onomatopeico', di gusto giapponese (perché mi piace...), semplice da visualizzare e da ricordare. Facile da usare e da stampare.
Le idee sono queste.
Il secondo è vicino al concetto del 'mon' delle famiglie nobili e samurai dell'antico Giappone. E' anche qualcosa di abbastanza zen o tao; che forse poi è la stessa cosa, no?
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Uploaded on Oct 21, 2007
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