I have this bad habit of buying stuff because they look good, when it comes to food its the same thing. The first time I tried a cheese cake was at Red Lobster back in 1993, the reason I tried it was because it looked very slick and smooth. I loved it and now cheese cake is one of my favorite deserts. I don't think I have ever been disappointed from a product that looked good, and this is why tonight I got Easy Mac from Sultan Center. Its macaroni and cheese, I never had it before but the package looked really cool and so "American" that I had to get it. Not only that but preparation seems very easy, boil some water in the microwave, put the macaroni in it, wait a bit then put the cheese, very easy. Now I just need to try it but because the package looks good psychologically I will like it.