MoA (Seoul) cover book
In October 2010 the MoA (Museum of Art Seoul National University) in Korea acquired FF Scala for its permanent collection, the ‘Design and Crafts’ collection. It was the first time the museum made an aquisition of a typeface.
The exhibition ‘MoA Invites 2011’ took place from 19 January 2011 untill 2 February 2011, showing all new aquisitions of last year, including FF Scala. One of the nice things is that the museum actually uses FF Scala in its printed matter: the english text in the catalogue is set in it.
Catalogue designed by Hongdesign