equality's photostream

[Speciesist ad / Publicidad especista] Avicu

Texto por cada módulo, de arriba abajo y de izquierda a derecha:

1. "Abra la boca y diga aaahh"
2. "Tosa y diga 33"
3. "Siga el dedo con los ojos"
4. "Vamos esos oídos"
5. "A ver esa tensión"
6. "Es usted un pollo muy sano"
7. (su cadáver envasado)
8. (alas)
9. (san jacobos)

Este anuncio especista -que también ha sido mostrado en televisión- es curioso al menos en un aspecto, pues personifica a la víctima -el pollo- convirtiéndola en un "paciente" en un primer momento para vendernos su cadáver a posteriori. Juega con el hecho de que podemos pensar que se trata de un paciente humano siendo sometido a un examen médico general, para a continuación mostrarnos que se trata de un pollo y descubrir que realmente el exámen médico buscaba conocer su estado de salud para vender bien su cadáver y promocionar su consumo bajo la idea: "tranquila/o, la víctima que te vas a comer gozaba de buena salud".

Modules text: up to down, left to right.

1. Open your mouth and say ahhhh.
2. Cough and say 33.
3. Follow my finger with your eyes.
4. Let's take a look at those ears.
5. Checking that tension.
6. You are a healthy chicken.
7. (his corpse plastified)
8. (wings)
9. (cheese and chicken sandwich)

This speciesist ad -also aired on tv- is curious at least in the sense that it personifies the victim -the chicken- by converting him in a "patient" in a first momment in order to sell us his flesh at the end. It plays with the fact that we may think it's a human animal patient being examined by a doctor, in order to show us later that in reality he was a chicken and let us discover that the medical exam looked to care about his health status to sell us his flesh and promote it's consumption with the following idea: "don't worry, the victim you are going to eat was healthy".

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Uploaded on Jan 11, 2006

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El cerdo y el carnicero / The pig and the butcher

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Uploaded on Jan 11, 2006

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Lamb in a butcher shop / Cordero en una carnicería

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Uploaded on Jan 11, 2006

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From the cow to the brik / De la vaca al tetrabrik

I am sorry about the poor quality of this image but I think you'll get the concept from it.

Lamento la baja calidad de esta imagen pero creo que se puede comprender igualmente la idea que ilustra.

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Uploaded on Jan 11, 2006

1 comment