The poor standard of retail signage in Old Street Station, London, UK.JPG

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Flying_Buddha says:

One problem with pointing this out is that there is no consideration for the effects of your quest for aesthetics. While the sign very clearly advertises exactly what to expect in this store the end result of enforcing some sort of aesthetics in signage standard is the rise in the cost of doing business for small business owners. I opened a store on Market Street in my town, I'm a web designer myself and had some very pleasing signs designed. These however did not meet the standards of the local aesthetic nazis and it cost me thousands of unplanned dollars in design expenses to get signs that were approved. Signs are for communication, not for making your world a pretty little place to walk around in.
Posted 24 months ago. ( permalink )

Crys says:

Wow. Two mentions of nazis in two posts? GODWIN'S LAW already!
Posted 24 months ago. ( permalink )

D'Arcy Norman says:

I think he's commenting on the semantics of the sign, not the aesthetics. Sure, it's ugly, but what is it saying? What's the asterix for? What does "SOME CLOTHES" mean? Why list those specific values? It's a sign that doesn't say anything, and wouldn't have any more value if it were purty.
Posted 24 months ago. ( permalink )

Flying_Buddha says:

@D'arcy
How about this:
Some clothes are 5
Some clothes are 10
Some clothes are 15
Some clothes are 20
* Some clothes are other prices
Posted 24 months ago. ( permalink )

D'Arcy Norman says:

@Buddha: right. so the sign would basically say "Clothes of various prices." Very effective signage.
Posted 24 months ago. ( permalink )

_sarchi says:

summer clothes

--
Seen on google.com (?)
Posted 24 months ago. ( permalink )

Dead Air says:

Hi, I'm an admin for a group called Bad Signage, and we'd love to have your photo added to the group.
Posted 24 months ago. ( permalink )

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The poor standard of retail signage in Old Street Station, London, UK.JPG

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Flying_Buddha says:

Crys says:

D'Arcy Norman says:

Flying_Buddha says:

D'Arcy Norman says:

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