The Emergence and Rise of Mass Social Media

    I write about social media displacing traditional media and define some ground rules for social media.

    Read it here in Social Media Goes Mainstream.

    Social Media Ground Rules:

    * Communication in the form of conversation, not monologue.
    * Participants in social media are people, not organizations.
    * Honesty and transparency are core values.
    * It's all about pull, not push.
    * Distribution instead of centralization.

    keyboard shortcuts: ← previous photo → next photo L view in light box F favorite < scroll film strip left > scroll film strip right ? show all shortcuts